About Sales, SEO & Social Media
We Breathe Life into the marketing campaigns of small and medium enterprises.
What We Do
Our main aim is to help you coordinate the efforts of your sales and marketing teams, in their pursuit of a common goal. Aligning the efforts of your sales and marketing departments is an important way for your company to generate more leads and increase its sales.
Providing a mix of inbound and outbound sales and marketing strategies means that clients achieve KPI’s, targets and sales goals easily.
What is the Value to you?
This is the journey that clients go on. Have a look at this map right now and think where I am in my business? Do you feel like you are invisible or do you feel like you are highly visible?
Go up this scale and ask yourself – where do I sit? From a currency point of
So how we help is we enable your clients to find you more easily, then we show you what to do so people relate to you online, then the exact strategies ensure full connection with clients because the number 1 thing you need to do is then engage with them, to make them think “Wow I need more of this.” You want them to have that emotional connection with you, where they feel compelled to know more.
And then if you do it right and hit the nail on the head it is then about commitment. Not only do they full engagement with you and what you do, they decide to commit there and then with you. That’s when you know you are doing a fantastic job and that’s where the mastery of what we do comes into play. So many people say they can do this, so many
Our Expertise and Experience
With over 20 years of experience in Sales and Marketing, we understand the power of effective selling. We can get inside the mind of your potential customers, and help you design the right marketing strategies around your products and services that appeal to their needs. We have helped micro-businesses through tier one organisations develop online marketing and sales strategies that are not only cost-efficient, they proved more effective at attracting customers.
We Understand the Challenges Facing your Business
Most business owners we know are either:
• Flat out running the business and have no time for marketing
• Don’t know where to start with an online strategy
• Don’t know what strategies will bring them the best ROI
• Not sure where to find their target audience
• Don’t know how to choose a good agency from a bad one
The 3 key areas you need to focus on for mastery are:
The calibre of your business deserves quality content that is provided for you, done by an expert team to call upon that has first class experience and results and then it is published and scheduled for you. So you know that when anything is published online for
The shift to a combined Inbound & Outbound Focus
Marketing efforts have steadily shifted from old traditional methods towards an online focus. In line with this shift, marketing dollars are increasingly being spent on attracting inbound traffic through strategies such as SEO, social and email marketing. While outbound strategies have more of a direct approach through targeted emails for more of those bums on
Creating a mix of inbound and outbound is a good balance of marketing and sales activity to generate a consistent amount of leads per month for a company.
• While ROI tops marketing challenges, the #1 marketing priority is
• Most buyers are 57%-70% through their buying research before making the first contact with the seller
• Inbound marketing costs 61% less per lead than traditional outbound marketing.
These new emergent strategies make it difficult for small and mid-sized businesses to train internal staff on how to master these techniques while keeping up with the rapid changes that occur on a regular basis. Having an agency to do this for you means:
• You are always up to date in a rapidly changing environment
• You have the skills of a Senior Marketing hire at the cost of a junior
• You have a whole marketing team working for you which significantly reduces a lot of those hidden marketing costs.
• You have a consistent amount of leads coming in every month.
Here’s how we can help
By using our in-depth knowledge of current marketing trends, will work with you to develop a marketing strategy that provides the following core elements:
1. Generating traffic to your website using SEO, blogging and social media sharing
2. Developing the premium content needed to attract site visitors’ interest and convert potential Clients
3. Constructing targeted
Unlock the 6 Steps to Marketing Excellence
Kaylene Grieve – Managing Director
Kaylene is a Sales, SEO and Social Media Strategist for small and medium enterprises. With over twenty years’ experience in sales and marketing, she has perfected the art of solution-based selling as a powerful tool towards achieving an effective sales strategy. She possesses a wide range of knowledge on the business requirements of different organisations, and more importantly, their markets.
Inshiraah has a background in Digital Marketing with a focus on Social Media and growing the digital presence of our clients. She takes the time to understand clients challenges and works behind the scenes in onboarding clients, overseeing their Social Media campaigns, contributing to their SEO Strategy and ensuring projects run smoothly and meets clients business objectives.