SEO is a hot topic at the moment and the scramble to get to the top of the results pages is getting tougher by the minute.
If you’re thinking of giving your website an update anytime soon, it’s important to remember your SEO and include it in your planning. Working out an SEO strategy is something that people often only think about when it’s too late.
When you’re planning an SEO overhaul, the first thing you need to do is an SEO audit and see how your site is currently performing. To help you with this, we’ve written a simple guide for you – How to do an SEO audit and see what’s not working.
It’s also important that you do your keyword research right at the start. Keyword research is something that people often avoid, thinking it’s too hard and complicated. Once you learn how to do it, you’ll realize it’s not that hard at all! Our helpful article The best way to do keyword research will give you a point in the right direction.
And lastly, when your newly revamped website is up and running, make sure you add Google Analytics tracking to your site and find out how your website is performing. Knowing what’s going on with your SEO is the only way you can improve your website and attract more potential leads. Our blog The link between Google Analytics and SEO tells you why it’s so important to track your performance.
As part of your website planning, why not download and read our free eBook – 10 SEO Mistakes to avoid during your next website redesign.