Many think SEO is an arm of the dark arts, requiring in depth technical knowledge and coding expertise. But it’s actually not so hard at all. SEO is about optimising your content so as many people see it as possible. Blogs are such a great way to connect with your...
In a world of technology jargon, here is another acronym for you to become familiar with. SERP – Search Engine Results Pages Successful Search Engine Optimisation (SEO – yes, yes, more acronyms!) starts with analysing the different elements on a SERP and understanding...
Imagine asking customers to visit your store or business without giving them the address. It might be a little challenging. So envisage if they take the time to try and find you and they just get lost along the way. It’s a bit like visiting a website that doesn’t...
A few weeks ago we talked about the difference between SEO & AdWords. In case you missed it, one is a technique designed to attract visitors to your website and the other is a platform used to sell. Both should combine the power of ‘keywords’ to generate traffic,...
SEO keyword research is one of the most important and fundamental tasks to carry out when it comes to optimising your website for search engines. If you’ve never done it before, it can seem like a daunting task, but it’s really not that hard once you know how! Here’s...
